Understanding what customers value, how value is defined and what drives customers towards opting or refusing to commit to a certain purchase is a topic of high interest and research. Different customers value different things, and cost is by far the most popular factor taken into account when it comes to the decision of purchasing something. As a customer, you’ll look to maximize the design value and functionality of a WordPress theme relative to its price. After all, building a website almost always means working to a budget.On the other hand, when a theme author prices their work, there’s a risk of pricing a product too low. Pricing too low doesn’t always pass along a feeling of a “premium” product and can actually work against the seller.Cheap (But High Quality) WordPress Themes on ThemeforestWe have put together a compilation of premium WordPress themes that we believe combine a fair share of features, sleek and beautiful designs, and are priced below the market…


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