Owners of e-learning websites face a multitude of challenges, but they often overlook the essential concern – attracting and motivating students to enroll in courses. Instead, they tend to fixate on other issues like course content development, student progress monitoring, and ways of increasing student engagement. Of course, all of these are important topics, but without students, none of them matter.The primary way educational sites attract and gain student enrollments is by creating an extensive, diverse offering of courses. This…