Search & Marketing

How to Boost Customer Engagement with Video Marketing – Website Design Article

Simply defined, customer engagement is when a customer interacts with a brand through social media, mobile devices, or even direct communication. What makes customer engagement so important and necessary when it comes to marketing a clients’ business? Keeping in touch with your customers is critical and gives you insight on who your brand caters to and it’s a great tool for increasing your conversion rates. What’s a good way to have good customer engagement? First things first, you’d need to…

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The Top SEO Plugins for WordPress in 2019 – Website Design Article

For websites running on WordPress, there’s a myriad of plugins that can ramp up their SEO ranking and enhance organic traffic. But with more than 50,000 WordPress plugins available in the official directory, it becomes quite daunting to choose the most suitable plugin for managing your SEO. Today, we‘re going to look at the top three plugin options, and explain why they’re essential to boosting your SERPs.   1. Yoast SEO One of the most popular WordPress plugins is Yoast…

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Master Information Architecture by Designing with Data – Website Design Article

In today’s digital era, having an impactful and compelling website is a critical component for any business or organization. A useful site that connects with your audience instills trust, screams authority, and drives action, can mean the difference between remaining relevant and competitive or falling silently to the wayside. Despite the critical importance of websites in today’s competitive landscape, many web designers find their creations falling short on the performance matrix, under-delivering… This is only a snippet of a Website…

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Web Design & SEO: Everything Designers Should Know – Website Design Article

UX design and a solid SEO strategy go hand in hand. Design is here to boost user experiences, inspire users to spend more time on your pages, and ensure they don’t leave your site frustrated. This way, it minimizes bounce rates and turns your visitors into leads and, ultimately, sales. However, designing a spotless website is pointless if it’s not visible on Google. This is where SEO shines. It increases your site’s exposure in the SERPs, drives greater traffic to…

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10 Real-World Reasons Designers Should Know SEO – Website Design Article

For web designers today, creating a website can mean a whole lot than just functionality, usability and aesthetic appeal. Today, every new-born website requires a thorough integration of Search Engine Optimization (SEO) protocols to become crawlable and get indexed by search engines such as Google. A good website can attract great amounts of traffic. However, to make sure your traffic is relevant, geo-specific, and hails from the target segment, you must utilize SEO properly. According to one piece of <a…

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9 Tips for Designing an Email Signature in 2019 – Website Design Article

It’s no secret that email signatures have a major impact in the world of email marketing. It’s also clear that they are one of the easiest ways to re-engage with your existing customers, without spending any (or very little) money. Successful businesses are using the untapped power of their email signatures because they know that decisions are all about prioritizations based on invested effort vs benefit. Let’s take a look at how you can revamp your email signature for 2019…

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7 Ways to Sell Words Online – Website Design Article

If a picture is worth a thousand words, a lot of photographers aren’t getting paid enough. When a writer actually manages to build a business for themselves…well let’s just say we do okay. Most of us don’t get rich, but we do okay. WDD and others are good to me. I’ve been lucky enough that I’ve been able to sell my words online, and make a living from it. I recently re-designed my online writer’s portfolio (well, I’m still iterating),…

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