What makes a website or an email, compelling and easy on the eyes? Before you start reading on guides upon guides on how to create a landing page or how to nail the perfect email, maybe you should think in a simple and minimal manner for a change.So, what is it that makes something like that, wonderful? Is it the visuals, the colors, the copy… Or something else?Well, all these are fine and well, especially the copy (*wink wink!*), however,…