Web Strategy

UX in the Age of Personalization – A List Apart – Website Design Article

If you listened to episode 180 of The Big Web Show, you heard two key themes: 1) personalization is now woven into much of the fabric of our digital technology, and 2) designers need to be much more involved in its creation and deployment. In my previous article we took a broad look at the first topic: the practice of harvesting user data to personalize web content, including the rewards (this website gets me!) and risks (creepy!). In this piece,…

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Selecting Effective Workshop Tasks – A List Apart – Website Design Article

Having defined goals and set an agenda for a workshop are a crucial first step. But what happens during the workshop is even more critical. Last time, we looked at how to define goals and attendees. This time we’ll look at the tasks and activities you choose to use, and how they’re determined by your stated goals. In the last post, these were our workshop goals: At the end of this workshop: attendees will be able to define, plan, and…

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Dealing with Difficult Workshop Attendees – A List Apart – Website Design Article

No workshop will be free of disagreement, especially when there’s a group of designers or developers in the room. We are highly technical people, after all, and the internet is full of possibilities. It’s OK to disagree, especially when it means we reach cool new conclusions. The problem comes when arguments or difficult conversations prevent the workshop from continuing, or prevent attendees from participating. Let’s look at some indicators of coming conflict and how to diffuse it. Things attendees do…

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UX in the Age of Personalization · An A List Apart Article – Website Design Article

If you listened to episode 180 of The Big Web Show, you heard two key themes: 1) personalization is now woven into much of the fabric of our digital technology, and 2) designers need to be much more involved in its creation and deployment. In my previous article we took a broad look at the first topic: the practice of harvesting user data to personalize web content, including the rewards (this website gets me!) and risks (creepy!). In this piece,…

Read More