[youtube https://www.youtube.com/watch?v=YHNYaQzsRf8?modestbranding=1&w=580&h=385]

There are dozens of ways you can become a better designer! Everything from studying graphic design, to capturing inspiration, to learning how to really listen, can be paths to being a better and more effective creative professional. So get better at being a designer, it’s not all about pushing a mouse.

This “How To” is targeted to my audience of entrepreneurs and creative professionals but is also useful and actionable for anyone interested in brand strategy, business planning, design, marketing and communications.

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This video is targeted to my channel’s audience of entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, design, trend, marketing and communications.
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Philip VanDusen is the founder of Verhaal Brand Design, a strategic design and branding consultancy in the New York City metro area. He is an accomplished creative executive and expert in strategic branding, graphic design and creative management. Philip gives design, branding, marketing and business advice to creative professionals and entrepreneurs on building successful creative practices and brands.
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RECOMMENDED BOOKS TO HELP YOU BUILD YOUR BRAND AND CREATIVE PRACTICE:
Book on Design Thinking: “Change By Design”, Tim Brown
On Creative Inspiration: “Imagine”, Jonah Lehrer
On the Freelance Economy: “Free Agent Nation” by Daniel Pink
My fav Design Career book: “Orbiting the Giant Hairball” by Gordon MacKenzie
On inspiration: “Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work” by Kevin Carroll
The 22 Immutable Laws of Branding, Al Ries + Laura Ries

MY EQUIPMENT + TOOLS:
Canon EOS 80D DLSR Camera:
Canon EOS 80D 18-55mm kit lens:
Canon EOS 80D Yongnuo 35mm lens:
RODE NT2000 Condenser Mic:
ART Tube MP: Tube Mic PreAmp:
Rode Mic Boom:
Mackie HR824 Studio Monitors:
Sony MDR 7506 Headphones:
Screenflow 6.2: video editing software:
LimoStudio Softbox Lights (x2):
Logitech HD Pro Webcam C920:
Rode smartLav+ Lavalier Microphone:
OWC ThunderBay 4 0GB 4-Bay HD Enclosure:
Toshiba 3.5-Inch 2TB 7200 RPM HD (x4):
TubeBuddy:
dobe Creative Suite (2017 CC)
Apple Logic Pro X
Native Instruments Komplete Audio 6: USB Audio Interface

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